This week, I’m joined by the ultimate beauty dream team: Alexandria Galeo and Sarah Ladka of Bridal by Alexandria. Alexandria shares how she went from doing makeup out of her closet to working with A-list clients like Lady Gaga, while Sarah—her former bride turned business partner—breaks down the behind-the-scenes systems that make their client experience second to none and all the bridal beauty secrets.

We’re diving into what separates a good beauty vendor from a great one, the evolution of bridal glam, and why clear communication is just as essential as flawless foundation.

Episode Highlights:
💄 From basement beauty to A-list glam
💬 Why great client communication is non-negotiable
📅 The real reason trials happen after you book
✨ Skin prep secrets (red light therapy fans, this one’s for you)
🧠 How bridal coaching is changing the game for wedding wellness

This episode is brought to you by Pearl Planner: wedding planning powered by AI, fueled by love. Be one of the first to get started with our exclusive beta at pearl.davidsbridal.com!